Top Gear (Contents page) Analysis #3

This is a contents page from a magazine called 'Top Gear' is an automobile magazine owned by BBC Worldwide and published under contract by Immediate Media Company. It is named after the BBC's Top Gear television show. This contents page is more messy than the 'evo' one last post, as you can tell it aims at younger people, its more run to look at less serious and less formal, due to animated image over lapping and use of vibrant colours to highlight sub-headings. The font are mostly serif fonts to keep a small amount of formality, trustworthy, and telling this magazine is old as in full of experience. The word contents is written on the top right corner showing a more youthful, modern design. Pictures of cars are taken from the back is trying to imply if you don't read it or buy the car it will be driven away. Car finder on the most right hand side is just giving a page number of what car they review the cars are black out because, firstly it looks nicer, cleaner and less attractive, if it was in colour it would look like little spot of colour on the side since the car colour wont be the same and also it want you to open and see the actual car on the following pages not here on the contents. There are the 3 TV presenters  on top of the 3 vertical images, the first one is Jeremy Clarkson on the left, Richard Hammond in the middle, and James May on the right. Below them are their quotes they are in black and white to keep the simple less attractive form. The 3 images are telling you the things in this magazine like Richard Hammond driving a car on top, comic about James May in the middle, and a review/commercial about the watch on the bottom.